Find customers, and keep them coming back.

A stack of magazines with a Culver's restaurant coupon showing

Professionally Designed Ads that Educate and Motivate.

The Fistfull of Dollars Savings Magazine is mailed six times per year to over 190,000 residential addresses in Madison and surrounding communities. It is published by Printed Promotions, Inc. DBA Direct Mail Works., also the publishers of the Fistfull of Dollars Magazine, Homeowner’s Advantage magazine and other forms of direct mail marketing.

For more advertising information and rates Call 

(608) 271-5844 or Email Us

East Side Mailing

Fistful of Dollars Magazine East has a direct mail circulation of at least 88,000+ copies mailed East of the Capitol covering Madison’s entire East side plus surrounding areas such as Bristol, Cambridge, Cottage Grove, Deerfield, DeForest, Marshall, McFarland, Monona, Stoughton, Sun Prairie and Windsor.

West Side Mailing

Fistful of Dollars Magazine West has a direct mail circulation of at least 102,000+ copies mailed West of the Camp Randall Stadium covering Madison’s entire West side plus surrounding areas such as Black Earth, Brooklyn, Cross Plains, Dane, Fitchburg, Mazomanie, Middleton, Mount Horeb, Oregon, Verona and Waunakee.


view our magazine one or more times


Consider our magazines their main coupon source


Keep their magazines
4-6 Weeks

Reach over 450,000 potential customers.

Since Fistful of Dolalrs has a direct mail circulation, it can reach all living units in the target area (homes, flats, apartments or condos). This is something no radio station, television station or local newspaper can achieve.

get started with incentive advertising today!